Our People

Via Appia is a dynamic West Australian business led by a young entrepreneur, who brings to the market fresh, energetic, and unique approaches to the professional networking arena. Via Appia is based upon a distinctive concept, the value of networking, and building strong ongoing professional relationships.

Key Contacts

Rebecca Cole – Chief Networker

Rebecca’s Professional Background

After completing a Bachelor of Commerce, majoring in Entrepreneurship, Rebecca Cole, a co-founder of Via Appia Networking WA, entered the retail world taking on a management position. She was then enticed by the promises of a London life, taking on a position managing and developing an online recruitment site. After three years working with this firm, developing a number of online businesses, and taking on the role of Group Director, Rebecca then decided to return to her home town of Perth, Western Australia.

Upon return to Australia, Rebecca worked with a Western Australian Business Publication to develop and market their online site. Now director of Via Appia, a professional networking service, Rebecca aspires to achieve outstanding outcomes, building a business which allows professional networking on a social level.

Rebecca is also a Director of OM Strategies, an online marketing business.

Via Appia event you are most likely to find Rebecca at?

Rebecca enjoys building her networks on a social level and is looking forward to attending the speed networking events as well as the series of lifestyle events.

Favourite Conversation Starter

Following the company slogan of ‘It’s who you know’ Rebecca meets many of her contacts through referrals. Her favourite conversation starter usually starts something like this ‘I was just chatting to ____ and they recommended I speak to you’.

Adriana Graubard – Events & Membership Manager

Adriana’s Professional Background

Adriana has recently moved to Perth from the US, where she completed her Bachelor of Science degree in Florida with a focus in Digital Art and Design, as well as Advertising. She has taken on big projects in the past few years, a few of them being the design and promotion of festivals, concert events and conventions. She realised that she enjoys the planning and atmosphere of the event world, and is excited to see her work come to life in the form of an experience rather than just on a piece of paper.

Via Appia event you would most likely find Adriana at?

Being new to the area, Adriana is happy to attend every event possible. She is looking forward to branching out, meeting interesting people, and seeing new places.

Favourite conversation starter?

“So how did you hear about the event?” and then go on from there. Taking a genuine interest in the person and being happy to meet them makes it easy to keep a good conversation going!

Kelvin Tan- Business Development Consultant

Kelvin’s Professional Background

Kelvin was in Banking and Finance for 5 years but has recently taken a more active approach in Business Development.

He has also been involved with the WACCC and Chung Wah Association assisting in Events Management and on a social and Professional level.

He enjoys connecting Businesses to Businesses and Connecting Potential Customers to existing businesses.He also enjoys golf , Fishing and Networking at all levels and enjoys meeting people and understanding their goals and objectives in business and life.

He also enjoys reading on various topics and is constantly upgrading himself on a professional level with short courses.

Via Appia event you are most likely to find Kelvin at?

Kelvin enjoys engaging with his networks on a social level and looks forward to attending as many events as he can in the Via Appia NWA Calendar.

Favourite Conversation Starter

What motivates you? How can WE help to achieve your objectives.

 Madeleine Long – Events Associate

Madeleine’s Professional Background

Madeleine has an extensive and varied professional background spending time in Melbourne and the United Kingdom working in the Fashion Industry in various roles as a buyer, manager and bespoke stylist. While working with designer Gresham Blake she had the opportunity to style some of Britain’s household names, including Tom Felton and several other cast members from the Harry Potter movies.

She has also spent time travelling and working as a flight attendant with QANTAS, flying all over Australia and through out Asia. After returning from the UK in 2010 Madeleine started a Commerce degree at Curtin University majoring in Marketing and PR and joined the Via Appia team as an intern in August 2011. Madeleine is now part of the team at Via Appia as our Events Associate.

Via Appia event you would most likely find Maddy at?

Maddy is most likely to be found at events with interesting speakers, great food and wine. She enjoys networking with interesting people who have plenty of life experience and can tell a great story.

Favourite conversation starter?

“Hi I’m Maddy, so what brings you to the event?” or maybe ” How was your working day? …(regardless of reply) well it’s time for a glass of wine then!”